Scott Mitchell | Producer | Director | Editor | Camera | 917-297-5313
The Project
The SCFFP is a nonprofit project of Ag Innovations Network and highlights the many different voices and perspectives of people participating in the agricultural movement back to small-scale farming and attentive land-use in Sonoma County.
The Stories
From the start, it was well understood that we had to tell rich stories in a very efficient manner. Each piece is shot and edited in less than a day in order to minimize the cost and maximize the number of project stories. The series is broadcast via social media with thousands of views to date.
At the Table with Wolf & Smothers | Syndicated Radio Sizzle Reel
Jennifer Lynn Bice | Redwood Hill Farm & Creamery
Nancy Skall & Mamta Landerman | Sonoma County Food & Farming Project
Bernier Farms | Sonoma County Food & Farming Project
Jack London't Pig Palace | Sonoma County Food & Farming Project
Carrie Brown | The Jimtown Store | Sonoma County Food & Farming Project
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Case Study | Sonoma County Food & Farming Project
Web Series | April 2012 to present
The Project
To support the publication of her book SNACKS: Adventures in Food Aisle by Aisle, Marcy Smothers and her publisher, Harper Collins, wanted an energetic video that underscored the tone and content of the book.
The Story
Because the book is filled with the kind of tips and recipes you get from a great friend, Marcy is filmed at home in her own kitchen to capture her unpretentious enthusiasm and passion for food and cooking. I added some simple, lively animation using the wonderful artwork commisioned for the book.
Josh Silvers | Cooking in Sonoma | Social Media Content
Marcy Smothers | Snacks: Adventures in Food, Aisle by Aisle
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Case Study | Marcy Smothers | SNACKS
National Book Promotion | May 2013
The Project
The objective is two-fold. To communicate with prospective clients via his restaurant consulting company's website and broadcast his credentials and viewpoint on LinkedIn, where he has a large following as an Influential.
The Stories
In one afternoon, we shot a dozen pieces in the dining room of a restaurant, utilizing natural light and an open kitchen as the backdrop. The ongoing release of stories is being timed with Mr. Wolf's LinkenIn influentials opinions pieces.
Clark Wolf | The Business of Food | Why Hire a Consultant
Clark Wolf | The Business of Food | Case Study | Lowes Hotels
Clark Wolf | The Business of Food | Case Study | Seaside, Florida
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Case Study | Clark Wolf | The Business of Food
Web Series | November 2013 to present
The Project
This seven acre garden sanctuary and artisan estate was designed by world renowned architect Chrisopher Alexander with impressive detail: passive solar, recycled and sustainable materials, extensive permaculture landscaping.
The Story
Shot over three days to capture the property at optimum light, I worked with the listing agents and owners to research and portray the full range of detail and magic. I created a triptych motion graphic that allowed me to present related elements both quickly and cinematically.
Clark Wolf | The Business of Food | Why Hire a Consultant
Sunrise Ridge Gardens | Sebastopol | Sonoma County
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Case Study | Sunrise Ridge Gardens
Real Estate Video | September 2013
The Project
Clark Wolf and Marcy Smothers are teaming up to create and host a new radio show to pitch for regional terrestrial broadcast and national syndication.
The Story
In order to capture the their individual charisma and chemistry together, we shot a three camera demo of a two hour show at the Kendall Jackson Wine Center with the new demonstration kitchen as the backdrop. I edited the footage down to four tight segment highlights with behind the scenes snippets as transitional elements. I did some simple animation of the show graphic I created to mirror the energy of the background music.
At the Table with Wolf & Smothers | Syndicated Radio Sizzle Reel
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Case Study | At the Table with Wolf & Smothers
Syndicated Radio Show Sizzle Reel | February 2014
The Project
A series of recipe demonstration videos for the California Walnut Board, featuring Rebecca Katz, author of The Cancer Fighting Kitchen.
The Stories
These meticulous cooking demonstrations were prepped over several weeks and shot in one day on a fully functional broadcast kitchen set.
There was a full house, with agency reps, food sylists, prep assistants, camera crew, lighting crew and more. We shot each recipe fully twice and a tight three minute edit of each was produced.
At the Table with Wolf & Smothers | Syndicated Radio Sizzle Reel
Jennifer Lynn Bice | Redwood Hill Farm & Creamery
Rebecca Katz | Cooking Demo | California Walnut Marketing Board
Rebecca Katz | Cooking Demo | California Walnut Marketing Board
Rebecca Katz | Cooking Demo | California Walnut Marketing Board
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Case Study | California Walnuts
Web Series | September 2011
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DOCUMENTARY | PRODUCT | PROMO | TESTIMONIAL | REAL ESTATE | IDENTITY | SIZZLE | MUSIC VIDEO